Welcome back my friends to the show that never ends…
THE 2015 edition of the Winter NAMM show looks to have surpassed organizer expectations. They are calling the January gathering in Anaheim the largest and most inclusive event in the National Association of Music Merchants’ 100-plus-year history.
A 6% increase in exhibiting companies (to 1,621) over the 2014 event resulted in the largest exhibitor line up in show history.
A mix of NAMM member buyers, exhibitors and their invited guests, NAMM’s Generation Next and Music Education Day participants (college music students and school music teachers) along with media resulted in a record 99,342 NAMM Show registrants, the largest in show history.
An 11% increase in international registration and a 2% increase in buyer numbers also made it the most diverse, according to the organizers.
“In an unpredictable and chaotic marketplace, the NAMM Show has become the reliable and predictable platform where our members can come for business, education and inspiration,” said NAMM president and chief executive Joe Lamond. “From fledgling entrepreneurs to the most established brands, everyone here has an equal shot. The industry showed up with unparalleled energy and we hope they are leaving better prepared for success in the new year.”